Movado (American Watch Manufacturer)



2015-06-26 10:41:17

Movado is an international watch manufacturer based in the United States.



Movado was created in 1881 by Achilles Ditesheim in La Chaux-de-Fonds, Switzerland. It was not named Movado, which means “always in motion” until 1905. It's headquarters are now in Paramus, new Jersey in the U.S and the chairman and CEO is Efraim Grinberg, son of Gedalio Grinberg who purchased the company in 1983.

Movado is a huge, multinational corporation which in 2009 reported total assets of $440,000,000 with a net income of $2,552,000. They have received over 200 international awards and own 101 exclusive patents.

Information for collectors

For collectors, it is worth nothing that watches manufactured pre-1947 was often larger and more elaborate than those made today. 1947 saw the introduction of the Museum Watch line made by Nathan George Horwitt; these designs feature a classic, minimal design on which modern collections are now based.

Movado is also well-known for it's collector's pieces; these tend to have limited numbers and therefore reach higher prices at auction. One of the most famous collector's pieces was a series designed by Andy Warhol in 1988, of which only 250 were made. These retail for in excess of $6,000.

It is also important to recognise that, because of their desirability with collectors many fakes are produced. There are several ways to recognise whether a Movado watch is genuine:

  • The word 'Movado' will be capitalised. It will also contain one of two phrases; 'Swiss Movado Made' or 'Swiss Made'. If it says 'Swiss Movado Quartz' then it is not real.
  • There will be a Movado logo on the watch inside. Again, it should be capitalised and can be found by removing the watch back.
  • Watch out for any spelling or grammatical errors on the watch face and on the inside – this is a sure sign the watch is a fake. Other things to look out for include the watch hands 'catching' as they move around and dust, specks or imperfections on the watch face.
  • All watches contain serial numbers. These can be checked officially with the Movado company to find out if they are genuine.
  • Consider the price. A genuine Movado will always cost at least $250. Anything retailing for less than this is likely to be fake.

Auction results:

  • An oversized 18k wristwatch, white gold and circa 1905. (Ref: 4009) was sold by Sotheby's of New York in December, 2011. It sold for $10,625.
  • A gentleman's chronograph wristwatch, stainless steel and activated with push-button; signed Movado was sold by Doyle New York in June, 2011. It sold for $688.
  • A wristwatch, platinum and diamond and designed by designers Black, Starr and Frost, circa. 1930 was sold by Doyle of New York in February, 2011. It sold for $625.
  • An oversized 14k curved wristwatch, made of yellow gold and circa. 1912 (Ref:44009) was sold by Sotheby's of London in December, 2010. It sold for £5,250. (Approx. $8,259)
  • A Movado wristwatch with black face and gold bezel was sold by Rago Arts of New Jersey, U.S. In February, 2010. The lot also contained two Tiffany bracelets and sold for $488.
  • A gentleman's wristwatch, made of 18kt. Gold and signed Movado was sold by Doyle of New York in February, 2010. It sold for $1,375.
  • A gentleman's calendar wristwatch, made of 18ct. Gold and with moon phase function was sold by Doyle of New York in February, 2010. It sold for $813.
  • An oversized silver triple time zone wristwatch, circa. 1991 was sold by Sothebys of Geneva in November, 2009. it sold for 6,875CHF. (Approx. $6,767) This was a limited edition watch from the James Rosentquist collection 'Ellipse Eclipse Elapse' with serial number 049/180.
  • An 18ct. Gold gentleman's gold wristwatch. 1920S, with 15 jewels and Arabic numerals was sold by Bonhams of London in September, 2009. It sold for £360. (Approx. $557)
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