The five rarest Nintendo Game Boys you wish you still owned!



2015-06-26 11:34:14

If you didn't destroy your Nintendo Game Boy through overuse, it could be worth a decent sum today...

April 21 marks the 25th Anniversary of Nintendo’s much-loved handheld console, the Game Boy, which has sold an incredible 118.69m units worldwide since its 1989 debut, making it one of the most popular consoles of all time.

As kids, the pocket-sized contraption brought us hours of entertainment, keeping us quietly button-bashing at games like Super Mario Land, Tetris and Pokemon while providing a precious few moments of peace for our parents.

To celebrate this iconic piece of nostalgia, we take a look at some of the rarest and most bizarre Game Boys released over the last quarter century.

5 - Toyota Game Boy

Image: eBay

The promo-commercial Toyota Game Boy from 1992 was distributed exclusively in Japan and limited to only a few customers of the Toyota car company.

The console itself differs only slightly from the original ‘white’ Game Boys of the time, bearing little more than a small Toyota sticker on the front.

Consoles, both with and without their original box, are exceedingly scarce and have been known to sell for upwards of £150 ($250).

4 - The Manchester United Game Boy

Image: eBay
The Manchester United Game Boy was released in the 1990s as the world famous English Football club transformed from the best team in the UK to a global franchise, unleashing mountains of memorabilia.

This Game Boy, decorated with the team’s logo and Red Devil mascot, is not as rare as some, but can still make between £50-150 ($84-250).

3 - The Tommy Hilfiger Game Boy

Image: Amazon
In the 1990s everyone wanted to be emblazoned with the Tommy Hilfiger logo, so naturally, Nintendo didn’t want its Game Boys left out.

The two companies paired up for a summer promotion to release the Tommy Hilfiger Game Boy, which you could only get if you bought $50 worth of Hilfiger clothing.

Nowadays, this rarity can be found for around £200 ($335).

2 - The Hello Kitty Game Boy

Image: eBay

1997 saw the release of the Hello Kitty Game Boy, adding yet another product to the multi-million pound franchise’s sickly sweet stock.

Keeping with the cutesy theme, Nintendo released two versions of this edition, both in alternate shades of pink, allowing collectors to pick and choose, or – if they were really keen on the collectible cat - to buy both.

These Game Boys differ from the other ‘promotional’ consoles as they were created with fans in mind, so they come covered in the Hello Kitty Logo and cat face.

This niche release will often sell for upwards of £150 ($250).

1 - Seibu Lions Game Boy

Image: eBay

Baseball team the Seibu Lions, also known as the ‘Invincible Seibu’, dominated the Japanese league in the 1990s, which ultimately resulted in their very own Game Boy bearing their name – just like Manchester United.

The Seibu Lions Game Boy, bearing the team’s logo, was released in 1997 in the trademark blue shade and came with an attractive matching drawstring bag. These consoles are scarce - eBay tells us they are worth over £100 ($167), but we believe they could change hands for much more, such is their rarity.

Share on social media
Write a response...

The bookmarklet lets you save things you find to your collections.

Note: Make sure your bookmarks are visible.


Click and drag the Collect It button to your browser's Bookmark Bar.

collect it