Signed by Pele – the world's most valuable football sticker album
A copy of the world's most valuable football sticker album is expected to sell for more than £5,000 in an online auction this month.
The album dates from the World Cup Finals in Mexico in 1970, and was the first album created for the tournament by Panini.
The Mexico '70 album is the "holy grail of World Cup albums", and complete examples in top condition are extremely rare.
Back then the cards were sold in packs of just two, making it both time consuming and notoriously difficult to complete the full set of 271 cards.
Not only is the album offered complete, and described as being "practically in mint condition", but it comes with the added bonus of being signed by the greatest player of all-time, Pele.
During the 1970 tournament, Pele featured in a Brazil side regarded as perhaps the finest team to ever step foot on a football pitch.
Also featuring legends such as Jairzinho, Rivelino and Carlos Alberto, the side elevated attacking play to an art form and swept to victory, claiming the trophy for the third time.
Pele was named as player of the tournament, and became the only player in football history to win the World Cup three times.
The album bears Pele's signature twice – once on the cover, and once next to his personal card on the Brazil team page.
As a rare and nostalgic piece of World Cup memorabilia, the album is expected to sell for £3,475 - £5,200.
"In recent years the value of rare Panini albums is rising tremendously," said the online auction company Catawiki. "Every two years, during the UEFA Cup or the FIFA World Cup, the value increases further. Not just for very old albums, but also for FIFA and UEFA Cup albums of recent years.
"So hold on tight to your Panini album, you never know what it’s going to be worth one day!"
Bidding in the online auction ends on March 26.
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