Scotch whisky exports to China spike 24% to $88m

paulfrasercollectibles

2015-06-26 12:20:03

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Scotch whisky exports to China spike 24% to $88m

China's growing passion for Scotch is good news for the UK's whisky producers

Exports of Scotch whisky reached an all-time high last year, according to new figures released by the Scotch Whisky Association (SWA).

A growth in popularity among Chinese buyers was partly responsible, with exports to China rising 24% to 55m.

The figures are testament to the emergence of Chinese investors in high quality whisky, following the popularity for vintage wine in the country. China's economy grew by 10.3% last year, and the nouveau riche are clearly turning to alternative investments for their portfolios.

The US remains the world's largest consumer of Scotch, quaffing 500m-worth last year, a rise of 19%.

Overall figures were up 10% to 3.45bn, an improvement of 60% on a decade previously.

Scotland exported a barrel load of whisky to China last year

The chief executive of the SWA, Gavin Hewitt, commented: "Scotch whisky is a world class industry that consistently delivers for the UK. Global exports increased for the sixth consecutive year - contributing 109 a second."

Of the top 10 export markets, only Greece and Spain showed a dip in sales, a reflection of their current financial difficulties.

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