Mattel Hawaiian Punch board game



2015-06-26 10:39:15

The Mattel Hawaiian Punch board game is a vintage board game produced by the American toy company Mattel during the 1970s.


The game was released in 1978, and based on the popular soft drink Hawaiian Punch. It featured playing pieces based on a can of the drink and the company’s mascot ‘Punchy the Puncher’. The character was animated by Jan Svochak, and his catchphrase "How about a nice Hawaiian Punch?" would lead to him punching someone unexpectedly.

The game also featured parts made from Play-Doh, making it an unusual marketing combination of two different companies and products.

The Mattel Hawaiian Punch board game

The game is a spin-and-move game in which players move their pieces around a board based on moves given by a spinner. However, all the counters are made from Play-Doh, and moulded into the shape of a pineapple using a special plastic mould which resembles a can of Hawaiian Punch.

If a player lands on a square matching the colour of their opponent, their Play-Doh counter can be squashed by that player using a plastic masher in the shape of Punchy the Puncher.

Squashed counters can still move around the board, but if it lands on a ‘Size Check’ square and is found to have been squashed too flat to fit inside it properly, the player must re-mould their counter and start again.

How much is a Mattel Hawaiian Punch board game worth?

Complete versions of the game can be rare, particularly those which still contain the original Play-Doh. In good condition, complete games can sell for between $30 and $50 on auction sites such as eBay.

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