Bonhams launches first television advert

RodBear

RodBear

2015-10-08 13:22:35

Bonhams has become the first major auction house to advertise on television as they launch their 'be part of the story' campaign. 

The advert is narrated by actor Michael Gambon and tells the story of a little girl who discovers her great grandmothers misplaced diamond ring while searching for her lost pet hamster Harry under the floorboards. 

The advert then goes on to reveal the story behind the ring and before encouraging the viewer to 'be part of the story.'

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