Babrie Mattel sales plummet American Girl dolls

China Girl

China Girl

2015-07-06 16:26:57

Barbie is always making headlines for one reason or another, unfortunately, often for negative reasons. Mattel has announced that global Barbie sales have plummeted 14% loosing out to the ultimately more wholesome looking 'American Girl Dolls' who saw sales rise 5%. Time for an image revamp, maybe?
Write a response...


China Girl

PrincessPeach

2015-07-06 16:26:57

Not surprising-Barbie haven't changed their marketing scheme since the mid 1990's. Shake it up a little!




The bookmarklet lets you save things you find to your collections.

Note: Make sure your bookmarks are visible.

COLLECT IT!

Click and drag the Collect It button to your browser's Bookmark Bar.

collect it